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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Next Download the eBook "Me me me! My favourite word." — Seth Godin The people paying Here’s the key thing about social photography. Those people in your viewfinder are paying your bills. All of your bills. And the images you take are more or less worthless to anyone else. What are your customers after? Why do they want their photographs taken? Actually, do they want their photographs taken? In social photography the trick is to understand that it’s not about the print, or the album, or the photography, or Photoshop, or what your peers think To View More >>

This entry was posted in Marketing by Ian Baugh

“Art is the most intense mode of individualism that the world has known.” –  Oscar Wilde     In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world.      Oscar Hetherington is a Wanaka-raised surf and ocean photographer currently based in Dunedin to study and work. Although he loves the ocean and surf culture of Dunedin, he's spent the majority of his life in Wanaka and he calls both towns home. Oscar picked up an old family camera when he was To View More >>

This entry was posted in Stories by Charlotte Baugh

We're so grateful to our Workspace Print Shop early adopters. We've enjoyed helping you launch your Print Shops, and we love seeing your print, frame and canvas sales coming through! One thing you've told us is that you'd really like your customers to have a better visual experience when selecting their product options in the Print Shop shopping cart — which leads us to this update. The new Product Preview feature will show your customers the correct cropping of an image for the To View More >>

This entry was posted in by Alexandria Baugh

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Chris Glaze is an Auckland born and raised landscape photographer who travels New Zealand and the world, exploring and capturing what the earth has to offer. How did you get started in photography? I’ve had an interest in photography from a young age. I first really took it seriously when I went backpacking for three years – To View More >>

This entry was posted in Stories by Charlotte Baugh

HEY WEDDING PHOTOGRAPHERS, THIS IS FOR YOU!   We’re excited to announce that we will be sponsoring the  International Wedding Photographer of the Year awards again in 2020. The IWPOTY awards are dedicated to celebrating beauty and art within the wedding photography industry, and there are insane prizes to be won. Last year’s overall winners were Canadians Cat & Jeff Chang of  The Apartment Photography. Maybe this year it could be you!  Entries are open until the 1st of September — but make sure you get your entries in quick! Click To View More >>

This entry was posted in by Alexandria Baugh

Q: How do customers know what your images will look like on their home or office wall? A: Set up "display images" in your Print Shop showing your artwork in different settings. Q: Print Shop makes setting up display  images  easy, but how to create the images themselves? A: Stock Images are a great way to encourage sales by showing potential customers your images on display. Here we list five resources you could use. Whether you need a high level of customisation, or just an app to do it for you, there are options for everyone.  Disclaimer: To View More >>

This entry was posted in Product Updates by Alexandria Baugh

When we first launched Print Shop in Workspace people asked, “How do I know which images will sell? And which products?” They're excellent questions — and yes we do have ideas about what works, because we print and create the products! But we can't generalise. Every photographer is different and so is every photographer's work and audience. You need to find what works for you. Let's be clear, this is not expensive. It's not like you're stocking a shop with stuff that might or might not sell. In Print Shop everything will be printed and handmade To View More >>

This entry was posted in Marketing by Alexandria Baugh

New square frames! After feedback on our Facebook group, Queensberry Insider, we realised we needed more square sizes in our range. They're a great idea for multi-aperture displays, as in the graphic, and also in frame groupings. We've launched three new sizes to fill the gaps: 16x16, 20x20 and 24x24. The new sizes offer all our options — matted, un-matted, floating (torn-edge) and mounted canvas.  You can order frame corners here or order a completed sample frame here. We offer 25% sample discount on frames, and regular customers can earn Tier Discount on their To View More >>

This entry was posted in , by Alexandria Baugh

They say a picture is worth a thousand words, and who’s to argue … but if so what are a hundred photographs worth? With a hundred photos you can really tell a story — but there’s only one way to do it. Not in an online gallery — that’s a data dump, not a story. Not on a thumb drive — a data dump in a drawer! Not in a stack of prints — out of order, lost, given away or damaged. Not even in a box of matted prints. Beautiful images, beautiful presented — but still not a story. Only in an album can you transform a set of images into a narrative. To View More >>

This entry was posted in by Alexandria Baugh

Want prints, wall art and boxes in time for Christmas? Our pre-Christmas deadline for books and albums is coming up fast, but it doesn’t apply to loose prints, canvases, boxes etc. But! although we don’t set deadlines for those products, we strongly recommend getting your orders in early. As time passes it gets harder to be sure you’ll get delivery in time, and if too many people leave their orders until the last minute someone’s bound to be disappointed… So, as we did with albums, here's a little nudge to get your orders in early and beat the Holiday Rush. Confirm To View More >>

This entry was posted in by Melissa Dangerfield